9 Steps for an Excellent Recruitment Marketing Campaign for Private Practices

Hiring in today’s market can feel frustrating and unpredictable for private practice owners. You may be posting jobs consistently, interviewing candidates, and still struggling to attract the right people—or enough people—to grow your practice. That’s where recruitment marketing comes in. Instead of reacting to staffing shortages, recruitment marketing helps you proactively position your practice as an attractive place to work and stay visible to potential candidates over time. Recruitment marketing as a standalone campaign can be invaluable to help your practice stand out from the competition, attract candidates, and (all...

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Why Your Marketing Isn’t Working

Have you ever felt like your marketing isn’t working? Have you ever felt like no matter what you do, you’re just not getting traction? In...

Uplift Goes to New Orleans for PALOOZAversary 2025!

Uplift CEO Matt Hanses and his team had a blast at the PALOOZAversary 2025 in NOLA! This fun recap video says it best. Press “play”...

Uplift at PALOOZAversary 2025: Highlights & Takeaways

We came. We spoke. We beignet-ed.The occasion? PALOOZAversary 2025—the annual gathering where pediatric private-practice owners compare notes, network, and sharpen the tools that keep their...

Propelling a Thriving Pediatric Practice to the Next Level and Beyond

Passionate about helping her community, speech language pathologist Haley Addis launched More to Say Pediatric Development & Therapy, a Connecticut-based private practice, from her home...

Fundamentals of SEO for Pediatric Private Practices

When patients need your services, most of them are going to go to Google to find you. But if you’re not visible online, those patients...

Pediatric Practice Owner’s Guide to Using Photos and Videos in Marketing

As pediatric therapists, you know more than most the therapeutic value of images.You also don’t need a marketing MBA to know images—both videos and photos—make...

SEO

How a Pediatric Practice Climbed to Google’s #1 Spot

In 2005, pediatric occupational therapist Jennifer Kelly Reeves opened her own private practice, Building Futures, to provide a holistic approach to pediatric therapy.  A year later,...

How to Effectively Use Facebook and Google Ads in Pediatric Private Practices

Have you been wondering if digital ads are right for your pediatric practice? Because these ads have so many uses and so many types to...

The Beginner’s Guide to a Great Pediatric Private Practice Website

How happy are you with your pediatric practice website? Does it elevate your brand? Drive in new business? Attract qualified jobseekers?Website quality is critical because parents...

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